Real Madrid, a globally renowned football club, has established a significant presence on TikTok, contributing to its expansive digital footprint.
TikTok Presence:
As of January 2025, Real Madrid’s official TikTok account (@realmadrid) boasts over 53 million followers, reflecting the club’s widespread popularity and engagement on the platform.
Revenue from TikTok:
While specific earnings from TikTok are not publicly disclosed, estimates suggest that Real Madrid’s annual income across all digital platforms ranges between $20 million to $26.8 million.
Overall Revenue:
In the 2023/2024 season, Real Madrid made history by becoming the first football club to surpass €1 billion in revenue.
For a detailed breakdown of Real Madrid’s revenue streams, you might find the following video informative: